​​​​​​​​​​​Housing and the digital economy

8 July, London​


Following the sell-out event in 2013 this year we will focus on the digital operating environment for your business and look at channel shift, the digital economy and the customer experience.  This event will help organisations to understand what is and isn’t working in this area and learn the best approaches that are delivering real results across the public and private sectors.


  • Sainsbury’s story – how the major national retailer reengineered its business for the digital age
  • Why do channel shift?  How can it drive efficiency and value for money and where it won’t!
  • What does channel shift really look like – what services to take online? 
  • Channel shift from a technology perspective - how do you identify what is needed?
  • Delivering channel shift - what do we say to customers, what internal processes need to change?
  • The sharing economy – ‘wealth is not what you own, it’s what you have access to’
  • What skills are needed internally and how to achieve organisational buy in?
  • Digital inclusion showcase - who’s done what so far Case studies of what’s worked, and just as importantly what hasn’t
  • Learn how the private sector have used digital platforms effectively to communicate and do business with customers
  • Getting your tenants online (essential for Universal Credit) – what are the best ways to support them
  • Communicating with your tenants through digital platforms and social media.?


Chaired by:

Jayne Hilditch, Corporate Services Director, Thames Valley Housing Association​



  • Oke Eleazu, Former Director of Customer Service, Sainsbury’s
  • Grant Leboff, Digital Strategist & Founder – Sticky Marketing
  • Matthew Gardiner, Chief Executive, Trafford Housing Trust
  • David Roberts, COO and co-founder, Droplet Online Limited
  • Andrew Oates, Assistant Director Customers, Liverpool Mutual Homes
  • Helen Reynolds, Director of Social for​ the People
  • Robert Smyth, Head of Business and Market Intelligence, Raglan Housing Association
  • Liz Cable, Senior Lecturer Social Media, Leeds Trinity University​ 


Who should attend?

This event will be of interest to anyone wanting to understand more about channel shift the digital economy and how it can be used to transform business and improve the customer experience and who is responsible for influencing others to make the change.


HouseMark members £229.00 + VAT, book before 30 May and receive a £30 discount. Non-HouseMark members, £279.00 + VAT

How to book

To access the full programme and to book a place, please follow this link to be taken to Eventbrite where you can book and pay for your place. If you have any questions, please contact or call .